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Sync an audience list to Klaviyo

Sync an audience list to Klaviyo when you choose, on Growth, Scale and Enterprise. Monthly plans get manual syncs each month, yearly Growth plans get the whole year’s syncs up front, and yearly Scale plans have unlimited syncs. Scale can also switch on Keep in sync. A sync never unsubscribes or deletes anyone and never changes who is subscribed.

By MergeGuard team

Last updated

At a glance

  1. Connect Klaviyo

    Connect Klaviyo from Settings in MergeGuard. Connecting never starts a sync.

  2. Pick a list from Audiences

    Choose a list your plan includes, such as Newsletter cleanup, VIP or Win-back.

  3. Sync it to Klaviyo

    Sync the list yourself, or on Scale switch on Keep in sync for that list.

  4. Manage subscriptions in Klaviyo

    A sync never changes who is subscribed. To remove contacts, do it in Klaviyo.

Syncs by plan

Plan Manual syncs per month Manual syncs per year Keep in sync
Starter CSV export only CSV export only Not included
Growth 15 180 Not included
Scale 30 unlimited Up to 20 lists on a monthly plan, unlimited on a yearly plan
Enterprise unlimited unlimited unlimited lists

Audiences outside your plan show their counts only. Pricing lists every plan.

Manual sync and Keep in sync

A manual sync sends the list to Klaviyo when you choose it. Keep in sync is a setting on a single list, on Scale and Enterprise. Connecting Klaviyo never switches either on.

During a trial

Growth and Scale trials include 1 Klaviyo sync per list, with the first 60 or 100 people. On Scale, Keep in sync covers up to 20 lists, with the first 100 people on each until your plan starts.

What a sync never does

  • It never unsubscribes or deletes anyone, and it never changes who is subscribed.
  • It never messages your customers. You decide what to send from Klaviyo.
  • Contacts you want to remove from a list are removed in Klaviyo.

Not on a plan with Klaviyo? Export the list as a CSV.

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